Event Management and Planning
Course Info
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Course Details
Introduction
Objective
Who should attend
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Behind every successful event, whether a high-profile corporate gathering, a community celebration, or a large-scale conference, there is careful planning, strong coordination, and an ability to adapt when challenges arise. Event management today is about much more than booking a venue or setting an agenda; it is about creating experiences that align with organisational goals, engage stakeholders, and leave a lasting impact.
The Event Management and Planning course by LPC Training provides a comprehensive look at how to design, plan, and deliver events that achieve results. Across five days, participants will learn how to align event objectives with business strategy, manage budgets and resources, communicate effectively with diverse stakeholders, and execute events seamlessly.
The programme also explores how to leverage marketing, PR, social media, and sustainability practices to ensure that events are not only successful but also future-ready.
Course Outline
Introduction to Event Management and Planning
- Understanding the fundamentals of event management
- Exploring the event planning lifecycle, from ideation to execution
- Recognizing the importance of event management in business success and branding
- Understanding and differentiating among key event types:
- Corporate
- Social
- Nonprofit
- Hybrid formats
- Identifying and managing stakeholders effectively to ensure event alignment and support
