Mastering Public Relations: Strategies, Media Relations, and Crisis Management

Course Info

Date:

2025-07-07

Length:

5 Days

Type:

In Classroom

Fees:

£ 3985

City:

Dubai
Available DatesVenue
2025-05-05Dubai
2025-09-15Dubai
2025-11-03Dubai
Available DatesOther Venue
2025-06-16London
2025-07-07Kuala Lumpur
2025-07-07Amsterdam
2025-07-07Barcelona
2025-07-07Paris
2025-07-07Istanbul
2025-07-07Singapore
2025-08-04London
2025-10-06Singapore
2025-10-06Kuala Lumpur
2025-10-06London
2025-10-06Istanbul
2025-10-06Paris
2025-10-06Barcelona
2025-10-06Amsterdam
2025-12-15London

Course Details

  • Introduction

  • Objective

  • Who should attend

  • Course Location

In the dynamic field of Public Relations, effectively managing a company's reputation and stakeholder relationships is crucial for success and resilience. While CSR can be a component of a company's PR strategy, this course will delve deeper into the broader aspects of PR, emphasizing reputation management, crisis communication, media relations, and strategic communication planning.

 

This Public Relations training course equips participants with advanced tools and techniques to shape public perceptions, craft compelling narratives, and build strong relationships with media, consumers, and other key stakeholders. By understanding the nuances of PR, professionals can enhance their organization's image, navigate challenges, and seize opportunities to influence public dialogue.

Course Outline

5 days course
  • Day 1
  • Day 2
  • Day 3
  • Day 4
  • Day 5

Fundamentals of Public Relations

 

  • The evolving role of PR in the corporate world.
  • Core PR functions and their strategic importance.
  • Understanding audiences and crafting key messages.
  • Principles of effective media relations.

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