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Companies are no longer just hiring; they are also competing for talent in today's labour market. Talent acquisition isn't just about filling open positions anymore; it's also about telling a story that makes individuals want to work with you and remain. Two important ideas are at the heart of this change: Employee Value Proposition (EVP) and Employer Branding (EB).
This training from the London Premier Centre gives HR and talent professionals the strategic skills they need to create a meaningful EVP, construct a strong employer brand, and make sure that both are in line with the goals of the organisation. Participants will discover how to make their company an employer of choice and keep employees engaged for a long time through practical frameworks, real-world examples, and hands-on activities.
This training will help you turn values into actions and brand promises into real employee experiences, whether you're starting a new personnel strategy or improving an old one.
Employee Value Proposition and Employer Branding Concepts