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Happy customers come back. Loyal customers bring others with them.
In a market where switching is effortless, merely delivering satisfaction is insufficient—you must cultivate genuine loyalty. The Customer Satisfaction and Loyalty course from LPC Training helps professionals design strategies that go beyond customer service to create consistent, valuable, and lasting customer relationships.
Over five focused days, you’ll learn how to understand what your customers expect, how to measure what they experience, and how to turn that insight into action. You’ll explore key metrics like Customer Satisfaction Index (CSI), Customer Retention Rate (CRR), and Customer Loyalty Index (CLI)—and connect them directly to profitability and long-term growth.
From survey design and data analysis to cost-effective retention strategies and expectation management, this course gives you a complete toolkit to build loyalty that lasts—and makes a measurable impact on your business.
Introduction to Customer Satisfaction and Loyalty