The Strategic Marketing Plan Programme

How can organisations turn marketing goals into clear, actionable plans that deliver results? Strategic marketing planning is essential for aligning resources, markets, and long-term business objectives.

The Strategic Marketing Plan Programme by LPC Training provides a structured approach to analysing markets, defining strategic priorities, and building effective marketing plans. Over five days, participants explore market analysis, segmentation, positioning, and performance measurement.

By the end of this programme, participants will be able to develop practical marketing plans that support growth and competitive advantage.